SEO Specialist – AI-Powered Content Optimization & Strategy

[About the Role]

We are looking for a skilled SEO Specialist to drive search visibility, organic growth, and AI-powered optimization strategies. This role blends traditional SEO expertise with advanced AI-driven insights and automation, ensuring that search strategies remain cutting-edge and adaptive.

[Key Responsibilities]

SEO Strategy & Optimization ►Develop and execute comprehensive SEO strategies to improve organic rankings and traffic. ►Conduct keyword research, competitor analysis, and optimization of on-page and off-page elements. ►Enhance website structure, content relevancy, and technical SEO performance. ►Monitor search algorithm updates, ensuring strategies remain aligned with evolving best practices.

AI-Driven SEO Enhancements ►Leverage AI tools for content optimization, keyword clustering, and predictive analytics. ►Utilize machine learning models to enhance metadata, search intent matching, and personalization. ►Implement AI-based automation to streamline SEO reporting, content optimization, and backlink analysis. ►Monitor AI-generated search overviews and responses, ensuring accuracy and relevance for brand presence.

Technical SEO & Data Analytics ►Work with Google Search Console, Google Analytics, and AI-powered SEO platforms to track performance metrics. ►Optimize website speed, indexability, and structured data using advanced AI insights. ►Collaborate with developers to resolve technical SEO issues and enhance crawlability. ►Utilize AI for predictive analytics to forecast SEO trends and user behavior shifts.

Content & AI-Powered Strategy ►Oversee AI-assisted content creation, ensuring alignment with search intent and engagement metrics. ►Implement natural language processing (NLP) strategies to refine content readability and relevance. ►Align SEO with AI-driven personalization, optimizing content for different audience segments.

[Qualifications & Skills] ►3+ years of SEO experience, with expertise in both on-page and off-page optimization. ►Familiarity with AI-powered SEO tools such as SEMrush, Surfer SEO, Clearscope, or ChatGPT-based optimizations. ►Strong understanding of search engine algorithms, ranking factors, and machine learning applications in SEO. ►Proficiency in Google Analytics, Google Search Console, and technical SEO best practices. ►Experience with Python or automation tools for SEO-related tasks is a plus. ►Ability to interpret AI-generated search results and adjust strategies accordingly.