Ads Specialist 北美官網廣告投手
We are novium, a Taiwan-based product design company. Our brand spirit revolves around embracing challenges and exploring the unknown. We are drawn to the excitement of creating unprecedented products. Through continuous exploration and experimentation, we strive to deliver innovative and refined designs, offering our customers refreshing and unique choices.
While our brand’s current focus is primarily on pens, novium’s future is not limited to this category. We are eager to explore any products that align with our brand philosophy, aiming to launch 1-2 new products each year.
Over 90% of novium’s sales come from overseas markets. We work with distributors in multiple countries and operate our own website and Amazon stores in Europe and North America. Since launching our first Hoverpen in 2018, our revenue has doubled annually, with enough sales volume to stack over 70 Taipei 101 skyscrapers! In 2023, we achieved a remarkable annual revenue of 180 million TWD.
Our brand’s growth is driven by insights gained through long-term DTC (Direct-to-Consumer) sales and collaborations with international distributors to validate market preferences. A significant portion of our revenue and profits come from our North American Amazon storefront, launched in 2021. Given this success, we are highly optimistic about the future of our U.S. website. We are seeking capable and like-minded partners to join us in elevating Taiwanese craftsmanship to an even greater global stage.
novium U.S. website: https://noviumdesign.com novium North America Amazon Store: https://reurl.cc/Z9GqAV CEO’s Cross-Border E-Commerce Lecture: https://youtu.be/SdWXondJ3sg?si=_LAYI2KJyAXg3BgS
● Job Objective: Responsible for the growth of novium’s U.S. website, with the goal of establishing it as a leading D2C brand in the U.S. market.
● Work Environment:
Option to work remotely one day per week; we value task completion over work location. Fixed office hours from 1 PM to 6 PM daily, with flexible scheduling for other hours. A youthful team atmosphere with open communication and encouraged horizontal collaboration. Competitive salary and benefits, with year-end bonuses increasing alongside business growth. In 2023, the average annual salary reached the equivalent of 20 months’ pay. ● Job Responsibilities:
Develop, execute, optimize, and analyze advertising strategies (including but not limited to Google and Facebook ads). Write ad copy and plan and implement marketing campaigns. Monitor advertising trends in the market, proactively provide suggestions and directions for ad creatives, and recommend new tests, platforms, strategies etc.. Track sales data and conduct operational data analysis. ● Required Qualifications:
Over three years of experience in advertising and marketing in the North American market, with a strong understanding of its dynamics and business culture. Strong communication skills and an open-minded approach to new challenges. Excellent self-management skills, with the ability to plan and hold yourself accountable. Ability to work independently, coordinate across departments, and collaborate within a team. Good To Have Qualifications:
Experience in managing e-commerce operations in North America. Experience living in North America. A personal interest in novium products. Flexible and creative thinking skills. Practical experience with the Shopify e-commerce platform. Proficiency in SEO principles and tools. Expertise in CRO (Conversion Rate Optimization) for product pages, including ongoing improvements and constant A/B testing.