SA20030 Global Product Marketing (Gaming)

1.Develops, communicates and implements winning product launch plans 2.Provides or contributes to creative briefs for owned media, advertising, press relations, direct marketing, and web campaigns 3.Responsible for agency RFPs, selection, and the overall management of resources to ensure marketing objectives are met 4.Manages the cross-functional implementation of the plan 5.Working knowledge of the local markets, opportunities in terms of positioning and launch strategies, and the competition 6.Collaborates with the channel marketing team to develop sales tools that support the sales cycle 7.Participates at tradeshows and industry events to assist in lead generation, communicates the value proposition of the products and use cases 8.Develops and maintains knowledge in MDF requirements, compliance and reporting